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Thursday, February 25, 2016

Indian Motorcycle launches Riders Group in India

Polaris India, a wholly owned subsidiary of Polaris Industries Inc., introduced the Indian Motorcycle Riders Group at the India Bike Week in Goa on February 19, 2016. Pankaj Dubey, Managing Director, Polaris India Pvt. Ltd. led the fleet with enthusiasts cheering on at the flag-off.

"The time had come to create a lifelong community of Indian Motorcycle enthusiasts and the Indian Motorcycle Riders Group will be an apt platform for fellow riders to share and revel in the glory of this iconic brand. The launch will not only add another feather in our efforts to revive the history of the brand, but it will also provide the perfect opportunity for riders to enhance their riding experience with some great benefits. With the launch of this club, Indian Motorcycle will witness a new and exciting tomorrow," said Dubey.

The Indian Motorcycle Riders Group will consist of enthusiasts through 'Owner Membership' which is ideal for an Indian Motorcycle owner. The Owner Membership provides the rider with all the benefits and personalised services of being a part of the Riders Group. It will also have riders through 'Fan Membership' designed for friends and family of the Indian Motorcycle owners who want to ride and be a part of the community.

Source: ETAUTO
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